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Buyer
Navigator Step 5: Choosing The Right Dealership.
Choosing
a Dealership:
While there are always rumors about small-town vs. big-city dealerships,
the truth is that you can never be sure where you'll get the best
deal. That is why pricing several dealers is a good idea. Something
to note, however, is that the size of the dealership doesn't affect
dealer cost. All dealers pay the same amount of money for a particular
vehicle, no matter where they're located or how big they are. However,
sometimes manufacturers offer volume bonuses for the number of units
sold, and if such a bonus exists, the volume dealer may be able
to undercut competitors on price. Some people believe that small-town
dealers treat customers better because they have more riding on
their reputation in the community, but you cannot be sure that is
how every low-volume dealership looks at it.
When
to Go to the Dealership: There's
as much advice about when is the best time to visit a dealer as
there are days in a year. Some say that Mondays are good because
business is slower on Monday than on the weekend. Some say holidays
like Thanksgiving are good for the same reason: nobody else will
be there, and the sales team will be hungry for a sale. Others advise
to go when it's raining or snowing; after all, who wants to look
at a car and get wet? Then there's the advice that the end of the
month is the best time because the dealership needs to make its
"quota" of car sales and will be more willing to cut a deal. Still
others advise not to buy a car until the end of the model year,
or in slow months like August or December when people are busy thinking
about going back to school or shopping for Christmas gifts rather
than shopping for a car.
Don't
buy a car until you need one.
That's usually the best time to buy. This is our best advise to
you at AutoNetDirect. By then you have saved enough for a substantial
down payment, and you've had plenty of time to do your research
for the lowest interest rate, and you know all the current incentives
and rebates. There is no way to tell when the best time to buy actually
is other than personal need. If a dealer has already made his target
sales for the month, you're not going to have any advantage by showing
up on the 31st of the month.
Some
people advise you to show up to the dealership just before closing
on a weekday, so the salesperson will want to hurry up and
give you a good deal. If sales have been brisk all day, however,
you're not going to help yourself by showing up just before they
close, only to start negotiating into the late hours of the night.
In fact, those types of buyer tactics can be extremely annoying
to a salesperson, and they may toughen up their negotiations just
to get back at you. While there may be something to say for going
to a dealership on a weekday near the end of the month on Thanksgiving,
or Christmas, your best bet is to track incentives and rebates,
don't buy hot new models, and do your research first. At any rate,
be prepared to spend the better part of a day negotiating the deal.
If you decide to cost compare at different dealerships, this may
entail spending several days depending on how many dealers you decide
to visit.
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Alternative
Ways to Negotiate.
Using
the Internet. This is the simplest way to
shop for a new car. Go to the Dealer Depot section of this website,
All that is required is that you put in your geographical location
and then contact the dealers on the website. You will be contacted
promptly with a price quote for the car you desire. This is truly
the no hassle way to shop for a new car. Most of the dealers place
their inventory on the website so you can get a price on a specific
car identified with the VIN (vehicle identification number). Imagine
not having to spend hours at the dealer negotiating your price.
Be sure to print a copy of their price quote for the car identified
and take this to the dealer with you. Then when you test drive the
car, you have the peace of mind knowing that you don't have to spend
the next several hours haggling over the price. Most of the car
dealers have an Internet sales staff that have the authority to
give you a price quote without having to go through the sales manager.
Lock in the deal after receiving the quote with a deposit and no
need to worry that they will sell your car before you get to the
dealership.
Using
the Telephone.
Call every dealership in your area that offers your choice of car,
talk to the fleet or sales manager, and ask for a quote over the
phone (detailing exact options and color required). Explain to them
that you want the absolute lowest price they can quote you for that
car and the lowest financing available. This will allow you to comparison
shop right from your living room.
Because
this is an easy way to do business and requires less effort on the
part of the buyer,
some dealers may not take the phone-in order seriously. Or, they
may claim that they require you to come down to the dealership and
fill out a credit application before they can discuss price. Why?
The selling price of the car has nothing to do with the buyer's
credit history. It does, however, keep a dealership from wasting
time trying to sell a car to someone who will not qualify for credit.
It also tells the dealer if additional money can be made on a buyer
whose credit is not perfect. Also, by requiring your presence, the
dealer has greater leverage and can play games with you. It's much
harder for a consumer to walk off a dealer lot than to hang up a
phone. Here again, by pre-arranging your financing you've taken
away one of the dealer's tools for profit enhancement. Always do
compare what the dealer has as far as options. Keep good notes.
If a salesperson refuses to give you a quote over the phone, simply
tell them that's too bad because they're losing your business. If
six out of seven area dealerships give you quotes, you have something
to work with. If none of your area dealerships are willing to give
you a telephone quote, however, you'll have to show up on their
lots. But set up the appointment with the sales manager or fleet
manager first, and have your financing arranged ahead of time so
that the credit application issue is a moot point. .
First,
figure out your monthly income.
It is wise to use net income so that you know exactly what is coming
into and going out of your pocket. Next, calculate your monthly
expenditures. Include debts, mortgage or rent payments, insurance,
groceries, spending money, clothing, etc. This will not only help
you figure out how much you can afford, but it will also allow you
to see where your money is going. Now your uncertainty in this area
is put in confidence, as to your auto purchase by knowing these
figures. Remember, at AutoNetDirect, knowledge is power.
A
new car should cost considerably less than a home mortgage.
A good rule of thumb: your monthly payment for a car should be no
more than 20% of your monthly net income. Remember that this rule
of thumb applies to car payments as a whole. If you own two vehicles
and make payments on both of them, the total of the payments for
both vehicles should not exceed 20% of your monthly net income.
This rule will be an asset for any shortcomings that may arise.
According
to J.D. Power & Associates, the average sales price of a new vehicle
today is $25,055 (this figure includes all
light vehicles, both cars and trucks). With this in mind, it is
important to know your budget. Preparation and knowledge are two
of the most potent weapons you have as a consumer, so don't walk
into a dealership without first sitting down and evaluating your
finances. Again, you need to know.
*
How much you can spend on a car
* How much you have to put down,
* How much you can afford per month.
Knowing
all three of these numbers is important.
If you enter into negotiations only knowing what you can afford
per month, for instance, the finance department will figure out
a way to shift numbers, extend pay periods and possibly raise interest
rates. Negotiate for price of the vehicle, not monthly payment.
If you are prepared in this area prior to arriving at the dealership,
you'll walk away happy, knowing that you are paying exactly what
you wanted per month. Therefore you will have an enhanced experience
with your new auto purchase.
Some other things
to consider when estimating the cost of a new vehicle are the costs
of fuel, license, registration and insurance. Call your insurance
company to determine what your monthly insurance cost will be for
your top three vehicle choices.
Also,
check here at AutoNetDirect:
Our associates and partners offer all of this to you on this website.
Keep in mind
that some insurance companies may give discounts for vehicles with
features such as side-impact airbags, ABS, and daytime running lights.
Conversely, rates can be higher for young, inexperienced drivers
or those with poor driving records.
"A
direct auto information mainstream for the consumer"
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